NOKIA RULES

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TOI : Nokia Rules in mobile handset industry, Samsung closing in.


MUMBAI: Nokia emerged as the leader in the mobile handset industry in FY 2011-12, with a revenue of Rs 11,925 crore, but lost market share in smartphones and multi-media segment toSamsungHTC and Apple, among others. Close on the heels, Korean giant Samsung, grew its revenues 38% to Rs 7,891 crore and assumed the second position with a market share of 25.3%, according to an annual survey by CyberMedia group’s telecom journal Voice&Data. Nokia had a market share of 38.2% for the year, while its revenue dropped 8%. 

Analysts attribute Samsung’s success to its rich product portfolio based on Windows, Android and Bada operating systems. Also, Samsung’s Galaxy Note, a hybrid between smartphone and tablet was a trail blazer selling 40,000 units each month since launch in late 2011, it adds. 

Overall revenues of mobile handset players dropped 5% to Rs 31,215 crore in 2011-12, attributing the loss to de-growth in the feature phones sales as well as lower average selling values (ASVs). As many as six of the top 10 brands by sales — Nokia, Micromax, Blackberry, Spice, LG and G’Five — saw a negative growth in revenues. 

Source TOI

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This entry was posted on July 10, 2012 by in NOKIA and tagged , , , .
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